Select Page
$

Experience

Download Resume

Linkedin Profile

Work Experience

2018 – Present

President & Partner

NA CAPITAL PARTNERS

Investor and operating partner focused on small and emerging growth businesses, bringing strategic, operational, and capital expertise to value creation.

  • Lead sourcing, evaluation, and execution of investments and acquisitions across early-stage and established businesses
  • Completed 12+ seed-stage investments; achieved successful exit delivering 50%+ IRR
  • Advise management teams on growth strategy, operating discipline, and organizational scale
  • Evaluate acquisition opportunities with focus on operational upside, leadership alignment, and long-term performance
  • Provide hands-on support during critical inflection points, including growth acceleration and strategic repositioning

 

2016 – 2018

VP, Wholesale & Retail Sales

EYEBOBS

Senior leader driving strategic transformation from a single-product, wholesale-oriented business into a diversified, multi-channel eyewear brand.

  • Led evolution from readers-only business to full eyewear brand offering prescription, sun, and readers across wholesale, e-commerce, and company-owned retail
  • Opened company’s first retail store; established real estate, operating, and scalability foundation for future expansion
  • Stabilized and reaccelerated optical channel selling through independent eyecare professionals
  • Rebuilt relationships with independent and national wholesale partners, laying groundwork for renewed revenue growth

 

2015 – 2016

Executive Vice President of Strategy, Sales & Marketing

VERA BRADLEY

Enterprise executive leading revenue-generating channels, marketing, customer service, and strategic planning during a period of brand and operational turnaround.

  • Led four brick-and-mortar channels (Full Line, Factory Outlet, National Accounts, Specialty/Independent) alongside Customer Service and Strategy
  • Oversaw entire Marketing function during leadership transition; maintained brand momentum and refined media mix, contributing to 600 bps increase in brand awareness
  • Updated five-year corporate strategy and financial plans aligned to refreshed brand positioning, customer definition, mission, and values
  • Improved comparable-store performance to strongest levels in more than 24 months
  • Expanded national account partnerships, including Macy’s, Belk, and Amazon
  • Launched new growth initiative within Off-Price channel, including TJ Maxx and Nordstrom Rack

 

2014 – 2015

Executive Vice President, Strategy & Operations

VERA BRADLEY

Senior operator overseeing enterprise strategy and core operational functions to support scalability and renewed growth.

  • Directed strategic planning and operational leadership across IT, U.S. Manufacturing, Distribution, Logistics, and Quality Assurance
  • Partnered with CEO and executive leadership to reposition company for sustainable growth
  • Led consolidation and rationalization of U.S. manufacturing footprint; executed synergies with Global Sourcing
  • Aligned processes across Distribution, Logistics, Quality Assurance, and Sourcing to improve efficiency and execution
  • Co-developed Project Management Office to drive disciplined execution of enterprise initiatives

 

2007 – 2014

Vice President of Strategy, Sales & Marketing

VERA BRADLEY

Long-tenured executive responsible for enterprise strategy, multi-channel sales, marketing, and customer service during significant growth and strategic evolution.

  • Oversaw strategic planning and execution across five primary channels of business
  • Led early evaluation of liquidity options for founders and ownership group, including private equity investment and IPO readiness
  • Partnered with CEO and CFO to lead private placement process; supported board-level capital strategy decision-making
  • Expanded into national key accounts, including Dillard’s, Von Maur, and Barnes & Noble
  • Launched Factory Outlet channel to profitably manage excess inventory
  • Internalized specialty/independent sales force, delivering $12M in first-year cost savings while strengthening top-line performance during recession
  • Internalized e-commerce fulfillment, generating $1M+ in first-year distribution savings
  • Built Consumer Insights function to support data-driven decision-making across marketing and merchandising
  • Led international market entry into Japan, from research through go-to-market execution
  • Established formal Real Estate Committee to support disciplined brick-and-mortar expansion
  • Led initiatives to improve product development innovation and cross-functional efficiency

 

2006 – 2007

Vice President, Strategic Initiatives

VERA BRADLEY

  • Built and executed strategy for company’s first new channel in 25 years: branded full-line retail stores
  • Oversaw organizational development, store design, and real estate strategy
  • Maintained board alignment and support for major capital investment; new channel achieved payback in under two years

 

1999 – 2005

Senior Consultant to Vice President

LAKEWEST GROUP

Progressed through increasing levels of responsibility advising senior leadership teams at leading retail and wholesale organizations.

  • Advised executive teams and boards of directors at companies including Toys “R” Us, Borders Books, Guitar Center, Altria, Follett Bookstores, Norm Thompson, and Vera Bradley
  • Led engagements across M&A integration, strategic planning, loyalty marketing, merchandising, and distribution center redesign

 

Education

 

MBA

UNIVERSITY OF MINNESOTA, CARISON SCHOOL OF MANAGEMENT

 

BA

UNIVERSITY OF NORTH CAROLINA